SOFTWARE SALES SPECIALIST

ROLE & RESPONSIBILITIES

Business Development & Lead Generation

• Research and identify prospective clients and new business opportunities.
• Contact potential customers, qualify leads, and arrange meetings with suitable prospects.
• Proactively follow up on leads and business opportunities.
• Develop and implement sales and marketing strategies to achieve assigned business targets.
• Represent the company at industry events, exhibitions, and networking opportunities to generate business leads.
• Attend meetings with potential clients to understand their technical and business requirements.
• Gather all necessary information before proposing suitable solutions.
• Understand customer requirements and recommend appropriate products and solutions.
• Prepare and confidently deliver product presentations and demonstrations to customers and prospects.

Sales Management

• Manage the complete sales process from lead generation through quotation, negotiation, and closure.
• Prepare sales quotations and follow up with clients to ensure timely closure.
• Achieve assigned sales and business targets.
• Identify opportunities to up-sell and cross-sell products and services to existing customers.
• Maintain an active sales pipeline and regularly follow up on prospective opportunities.

Customer & Channel Partner Management

• Develop and strengthen relationships with customers, channel partners, and other key stakeholders.
• Provide product training and support to channel partners and customers.
• Advise customers on the proper use and application of products.
• Address customer queries and specific product-related issues.
• Support customers during product installation and implementation.

Product & Technical Support

• Maintain up-to-date knowledge of new products, features, technologies, and developments.
• Coordinate with local and principal support teams to ensure accurate and timely resolution of technical issues arising during the pre-sales and sales process.
• Provide appropriate product and solution support throughout the customer engagement cycle.